Road Danger Reduction
RoadPeace was launched in 1992 on the principle of road danger reduction. Road danger reduction takes a more radical approach to the problems on our roads. Rather than putting the responsibility on people to make themselves safer, it focuses on making the roads less dangerous, and tackling danger at the source. It also takes into account the other negative consequences of inappropriate and excessive motor vehicle use such as intimidation, environmental impact and public health issues.
This differs from road safety in that
- it adopts a wider approach that considers not only the quantity of death and injury by crashes, but also the effect of excessive and inappropriate motor vehicle use on the quality of life and the environment, and
- it places a greater duty of care on those that pose the greater threat, i.e. motor vehicle owners and drivers, and argues for danger to be controlled at source (in the motor vehicle)
For more information see Road Danger Reduction Forum, one of our key partners.